Jessica Alba‘s The Honest Company , or THC for short, is being sued by Jonathan Rubin, a guy who claims the honest Ingredients are less than honest when it comes to being natural.
The class action suit cites the natural brand’s dish soap, hand soaps, surface cleaner and diapers. Rubin maintains a majority of the products contain synthetic preservatives and therefore should not be advertised as “natural.”
Rubin backs up his claims with studies from an environmental group who says the ingredients were considered to be potentially hazardous. Rubin says THC’s sunscreen is ineffective after multiple users posted on blogs saying they became sunburned and blistered. h/t tmz
Rubin is asking for all Honest profits to be refunded to customers who have purchased their items. The lawsuit is seeking a minimum of $5 million.