Meet, “Happy,” McDonald’s brand new mascot. Unlike other lovable mascots, like Ronald, the Hamburglar and Grimace, this new Micky D’s character is pure creepiness. Strangely, he doesn’t even seem happy. More, aggressive. Hey there’s a name.
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There’s no backstory or costuming. Happy is an animated Happy Meal box with a set of teeth fit for a horse. Oops, we said horse.
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