One of my favorite Hollywood insider websites, Deadline, is reporting that the Oscars will be streamed online! It is a first in the show’s looong history! You won’t be able to watch live though, bummer, but I guess you can watch the telecast starting tomorrow until Wednesday on ABC, more details below.
The Academy Awards will be breaking new Web ground this year. We have learned that for the first time, ABC and the Academy of Motion Picture Arts and Sciences will make the full Oscar telecast available for streaming in the U.S. on Monday across multiple platforms. They include ABC.com, the ABC Player app, Hulu, Hulu Plus and some of Hulu’s official distribution partners, including ShareTV. The Oscars will be available to stream beginning tomorrow morning at 6 AM EST through Wednesday, Feb. 27 at midnight EST. Disney-ABC co-owns Hulu, having joined NBCUniversal and News Corp. in the online venture in 2009. This is the first time a major TV awards show is being made available online in its entirety.
The live telecast remains the top priority for ABC as importance of televised live events that people want to watch in real time continues to grow in a DVR-dominated TV universe. It is ABC’s highest-rated telecast, and the network sold out this year’s Oscar ad inventory at $1.7-$1.8 million for a 30-second spot, the highest prices in five years.