YORK, UK. (THECOUNT) — Zef Eisenberg, the millionaire known as “speed freak,” was killed in a motorcycle crash while attempting to break a 207 mph land speed record.

Eisenberg, 47, died in Yorkshire, United Kingdom, following a horror motorcycle crash at Elvington Airfield near York Thursday.


Eisenberg held roughly 50 British and world land speed records, a Guinness world record dethroning actor Idris Elba for the fastest ever mile in 2019.

His family confirmed his death to the BBC today.

In his last post on Facebook on Tuesday, he wrote that there would be an update shortly on “records and speeds”.

Eisenberg previously survived a near-fatal crash while traveling at 230 mph on a jet turbine powered motorcycle at the same location in 2016 in a bid to set a new world record.


Geo quick facts: York is a walled city in northeast England that was founded by the ancient Romans. Its huge 13th-century Gothic cathedral, York Minster, has medieval stained glass and 2 functioning bell towers. The City Walls form a walkway on both sides of the River Ouse. The Monk Bar gate houses an exhibition tracing the life of 15th-century Plantagenet King Richard III – wikipedia.