Ralph Bronner, the son of the creator of Dr. Bronner’s Peppermint Soap, has died.

His age was either 78 or 79, according to a company spokesperson, who did not provide the month Bronner was born.

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“It is with heavy hearts that we share the news that Ralph Bronner passed away yesterday, from complications of a heart attack he suffered over the weekend,” the Bronner family’s posts on Facebook and Twitter read on Wednesday morning. “Ralph was a beautiful force of nature, the heart and soul of Dr. Bronner’s, who inspired us all to hold true to the mission of spreading love first, making profits second. “Ralph loved people, singing songs, giving hugs, telling jokes and pumping people up on just how great his father’s soaps and message of peace was. Thank you Uncle Ralph for being so awesome, we love you and will miss you sorely! ~ The Bronner Family” h/t thecannabist

Ralph’s father Emanuel H. Bronner died in March 1997.