Just one day after bragging on POLITICO, that he will someday be “bigger than the O’Reilly Factor” and touting Alex Jones as “the smartest booking ever!” (based on the ratings it dragged in for CNN) it appears Piers Morgan has sunk to an all-new ratings low in the cable news ratings war. Low as in last.

Alex Jones and Piers Morgan and gun 615x345 PIERS SUNK? After Alex Jones Boost CNN Morgan Sinks To All New Ratings Low

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“The best thing about Alex Jones is that 8 million people watched that video on YouTube,” Morgan told POLITICO in an extensive interview at his CNN office in New York. “I would suggest it’s the smartest booking we’ve ever made. The attention that interview got exploded this issue back onto the agenda for the entire week leading up to what Obama did.”

Screen Shot 2013 01 18 at 8.15.01 AM PIERS SUNK? After Alex Jones Boost CNN Morgan Sinks To All New Ratings LowObviously peers is allowed to claim whatever outrageous claims that he wishes, but the harsh truth is, Piers is now dead last in the cable news ratings…

FOXNEWS O’REILLY 3,356,000
DISC AMISH MAFIA 3,200,000
FOXNEWS FIVE 2,323,000
FOXNEWS HANNITY 2,276,000
FOXNEWS BAIER 2,235,000
FOXNEWS SHEP 1,813,000
CMDY DAILY SHOW 1,790,000
FOXNEWS GRETA 1,637,000
CMDY COLBERT 1,360,000
MSNBC MADDOW 1,096,000
MSNBC SCHULTZ 1,020,000
MSNBC HARDBALL 875,000
MSNBC SHARPTON 839,000
MSNBC O’DONNELL 831,000
CNN COOPER 604,000
CNN PIERS 592,000

“Delusional” comes to mind…